Purity Hand Sanitizer is a new sanitizing brand whose aesthetic is crisp, clean, and simply pure.
RUN Global Media worked with Purity to shape the brand’s overall identity from packaging design, creative development, and product promotions through various media channels.
Inspired by the fraught times of today, Run Global Media sought to create a look and feel that is easy to understand by the average consumer, while providing a welcome escape through visually stunning creatives that use the cleansing associations of water.
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